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The London Lung Cancer Alliance (LLCA), is an organisation that brings together the leading research institutes and hospitals in London to transform the care of lung cancer patients. The organisation needed an online presence to explain their work and research.
LLCA already had brand guidelines in place so after receiving these we researched other consortiums and liaised with their team to agree on the tone of the website, the design elements and the type of imagery that were required.
LLCA had a single page on another website to explain their work. We went about looking at this page and how we were going to break this page down and expand upon each of the sections to create a website that gave users the information they needed in the most intuitive way. We worked with the client to understand their company objectives and create a sitemap together.
LLCA already had brand guidelines in place so after receiving these we researched other consortiums and liaised with their team to agree on the tone of the website, the design elements and the type of imagery that were required.